Next, you need to set up and build your YouTube channel. Your YouTube channel is your homebase for all your content. If you already have a Google account for Gmail or Google Drive, then you can use that to log-in to YouTube and start setting up your channel. Pick a username that works for you and is memorable (if you’re using an existing Google account you’ll have to edit your username in Google+).

The basic strategy is this: Post interesting content consistently with relevant hashtags. Use a service like Hashtagify for hashtag ideas. Follow users in your niche and engage with their posts. I also know a couple of people who grew their Instagram accounts quickly solely depending on shoutouts from influencers. You can use a service like ShoutCart for that or contact influencers directly (most of them list their email addresses in their bios).

Find your niche partners, collaborators, and champions: As you’re creating your course, look for notable people who are also creating content in the space. Look att how their businesses operate and incorporate that into your own plan. You can also reach out to any influencers and make them affiliates for your own course. This way, they’ll be incentivized to share your content with their own audiences (which can be a major way to generate your first sales—it helps if you're using one of the best CRMs for small business—and start building your own community!)

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