My situation is I’m a Professor and Program Director for a Community College teaching massage therapy, a very in-demand field yet my college does little marketing. It’s my job to recruit students. I have a Facebook page and Twitter, and about 100+ followers on each. Can you see this type of system with funnels etc. working to help recruit potential students? If so, how? I feel like building content and creating opt ins should help, as we too are offering a “product”. Thanks for your time!
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Totally awesome Gael. Thank you so much for sharing. Yes, the per-engagement presell sequence strategy is the way to go in 2015 – pulling folk in with front end value content building that all important relationship factor and enticing them to opt in for more…, then offering them a solution at a lower price as it’s the first offer on TY page…and then promoting the opt in throughout your posts starting out with the problem, then turning it into finding the solution (as you have done above, lol!), plus Outbrain to LINK relative content, AND get affiliates on board + repeat with many blog posts and many offers, specially ads via FB and Pinterest Pin posts – man this is a powerful win-win. Makes SO much sense to me – am doing this right from NOW…Will be following your CB success and I’ll report back mine… R.
I was thinking print because I understand that market much better, as I come from that world. Also, there is an immense amount of competition online, specifically regarding PPC. Finally, print offers something which PPC ads do not IMO, which is, when people see something in a newspaper or magazine, they give it more weight. They tend to put more trust into it. Even though they shouldn’t, they assume because something is in print, it must be good and worthy. However…
What I really like is how the author basically practices what he preaches with this book. Everything he is teaching he is doing. Building the list and promoting his product. I am surely going to use quite a few of the tips he suggests. I know there is money to be made with Clickbank and I'm determine Ned to make it happen. This book has given me some great ideas to do so.